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BACHELOR OF INDUSTRIAL DESIGN WITH HONOURS

1.1 Overview

The Department of Industrial Design has offered the Bachelor of Industrial Design with Honours programme, Faculty of Design and Architecture, UPM, since July 2002. The programme takes 4 years (8 semesters) or 120 credit hours to graduate. It is offered as a full-time programme.

This programme aligns with the vision of UPM and the Malaysian Ministry of Education, which aims to offer courses that meet the needs of the industry and produce graduates who are competitive in the current job market. It focuses on a highly user-centred approach to designing and creating aesthetic and technically viable products. The programme’s structure combines theoretical knowledge and practical skills appropriate to contemporary design practice and industry needs. We aim to develop students with confidence in professional design practice, creativity, and innovative capabilities to prepare them for a successful career.

 
1.2 Programme Recognition

This program is listed in the Malaysian Qualification Register (MQR) of the Malaysian Qualification Agency (MQA).

 
1.3 Career Prospects

Graduates work as designers for products and manufacturing companies; in the consultancy, furniture design, CAD/CAM, education, cultural and services sectors, and for research institutions. Cross-disciplinary designers work in emerging fields of design practice; others start and run their design or product-producing businesses.

 
1.4 Programme Educational Objectives

To produce designers who

  • engage in the practice of industrial design and related creative fields.
  • engage in the pursuit of lifelong knowledge and multidisciplinary learning suitable for industrial and academic careers.
  • hold positions at the management level for increased leadership in the field of design and the chosen field.

 
1.5 Special Programme Admission Requirements

Besides meeting the University General Admission Requirements, candidates must meet the following Special Programme Admission Requirements:

STPM Candidates

Obtained at least Grade B- (NGMP 2.67) at STPM level in one (1) subject not including General Studies subject; AND

No visual impairment/colour blindness; AND

Obtained at least Band 2.0 in Malaysian University English Test (MUET) for examination starting Session 1 year 2021 or Band 2 for examination until the year 2020; AND

Passed the interview conducted by the Department of Industrial Design, Faculty of Design and Architecture, UPM.

* Priority is given to candidates who took Visual Arts subject at the STPM level.

Matriculation / Foundation Candidates

Obtained at least Grade B- (NGMP 2.67) at Matriculation / Foundation level in one (1) subject; AND

No visual impairment / colour blindness; AND

Obtained at least Band 2.0 in Malaysian University English Test (MUET) for examination starting Session 1 year 2021 or Band 2 for examination until the year 2020; AND

Passed the interview conducted by the Department of Industrial Design, Faculty of Design and Architecture, UPM.

* Priority is given to candidates who passed Pendidikan Seni Visual or Reka Cipta at the SPM level.

Diploma/ Equivalent Candidates

Have a Diploma in Industrial Design or other related fields from University, Polytechnic or public institution recognised by the UPM Senate; OR

Have one (1) Diploma from any of the following institutions approved by the UPM Senate:

Diploma Kemahiran Malaysia (DKM) / Diploma Lanjutan Kemahiran Malaysia (DLKM), recognised as equivalent by the Malaysian Government;

  • Diploma in Product Design, Diploma in Graphic Design Technology and Diploma in Interior Design from Lim Kok Wing University;
  • Diploma in Product Design from Linton University College, Negeri Sembilan;
  • Diploma in Interior Design and Diploma in Graphic Design from SEGI University.

OR

Have at least five (5) years of working experience in the field of Industrial Design; AND

No visual impairment / colour blindness; AND

Obtained at least Band 2.0 in Malaysian University English Test (MUET) for examination starting Session 1 year 2021 or Band 2 for examination until the year 2020; AND

Passed the interview conducted by the Department of Architecture, Faculty of Design and Architecture, UPM.

* Priority is given to candidates who passed Pendidikan Seni Visual or Reka Cipta at the SPM level.


1.6 Study Scheme

Total Credits to Graduate: 120 credit hours
Study Duration: 8 semesters (4 years)

 

 Year 1, Semester 1

Course Code

Course Name

Credit

IND3000

Design Fundamentals

4

IND3300

Design History and Appreciation

2

IND3602

Industrial Design Fabrication Technology

2

XXX

University Courses

7

 

Total

15

 

Year 1, Semester 2

Course Code

Course Name

Credit

IND3800

Plan and Completion Technology

3

IND3604

Industrial Design Model Making Technique

3

IND3100

Ergonomic Data Studio

3

IND3001

Industrial Design in Communication

3

XXX

University Courses

5

 

Total

17

 

Year 2, Semester 1

Course Code

Course Name

Credit

IND3003

Industrial Design Presentation Technique

3

IND3200

Design and Basic Technology

3

IND3400

2D Computer Aided Design

3

XXX

University Course

2

XXX

Elective

3

 

Total

14

 

 Year 2, Semester 2

Course Code

Course Name

Credit

IND3101

Creative Design Studio

3

IND3201

Design and Realisation Laboratory

3

IND3801

Fundamental of Material and Manufacturing Technology

3

IND3401

3D Computer Aided Design

3

XXX

University Course

3

 

Total

15

 

 Year 3, Semester 1

Course Code

Course Name

Credit

IND3102

Creative Design Studio II

3

IND3202

Creative Design Studio II

3

IND3402

Advanced Computer Aided Design

3

IND3802

Advanced Material and Manufacturing Technology

3

IND4800

Advanced Product Design

3

 

Total

15

 

Year 3, Semester 2

Course Code

Course Name

Credit

IND3205

Design and Manufacturing Laboratory

3

IND3103

Design Technology Studio

3

IND3501

Professional Practice

3

IND4700

Sustainable Product Design Development

3

IND3902

Research Design

3

 

Total

17

 

Year 3, Semester 3

Course Code

Course Name

Credit

IND4902

Industrial Training

6

 

Total

6

 

Year 4, Semester 1

Course Code

Course Name

Credit

IND4949A

Bachelor Project

4

IND3901

Industrial Dialog

3

IND4905

Industrial Design Seminar

3

 

Total

10

 

Year 4, Semester 2

Course Code

Course Name

Credit

IND4949B

Bachelor Project

4

IND3701

Industrial Product Marketing

3

XXX

Elective

3

 

Total

10

 

1.7 Synopsis of Core Courses

IND3000: Design Fundamentals (4 credits)

This course covers basic knowledge on design principles and its elements. Emphasis is on the skills of producing 2 Dimensional visuals and 3 Dimensional artefacts using different media and techniques. The highlight is also given on the understandings on theories, elements and principles of design to create the good presentation drawings.

IND3001: Industrial Design in Communication (3 credits)

This course covers the knowledge on the use of several computer software in producing a design presentation illustration. Emphasis is on the implementation skills of effective illustration techniques that give an impact in presentation. It aso highlights the ability of a student to choose the suitable software in line with the techniques and content requirements of visual presentation.

IND3003: Industrial Design Presentation Technique (3 credits)

This course covers the knowledge on various types of media, tools and their usages in producing an industrial design illustration. Emphasis is on the skills of producing comprehensive design illustrations by applying the drawing and sketching techniques in line with the need and suitability of design presentation. The course also emphasises on the use of verbal illustration presentation techniques, aided by audio visual equipment.

IND3100: Ergonomic Data Studio (3 credits)

This course covers the knowledge on basic ergonomic in developing user-centered product design. The highlight is on the skills to produce design that meets user comfort and safety aspects. Understanding on design ethics to ensure design usability is also emphasised.

IND3101: Creative Design Studio (3 credits)

This course covers the problem-solving design process based on ergonomic and practicality values. The students are exposed on the importance of aesthetic and style through the emotion and user perception concepts during the design development process. It also highlights the processes involved starting from idea development until complete 3-dimensional model fabrication.

IND3102: Creative Design Studio II (3 credits)

This course covers the new product development based on the existing products. It also emphasises on the skills to develop new products based on the appropriate design elements that meet the current needs. The application of knowledge on critical and analytical design elements is also highlighted.

IND3103: Design Technology Studio (3 credits)

This course covers the appropriate technological applications in producing a problem-solving design. Emphasis is on design concept planning with the application of relevant technology. The course also provides the knowledge on capacity of a technology and its suitability to be adopted in a design.

IND3200: Design and Basic Technology (3 credits)

This course covers the identification of issues/problems in design and the functions of existing products. It emphasises the application of basic technology, fabrication process and component structure through the creation of functional model. The solution towards the design problem is achieved through the redesigning process with the application of current technologies.

IND3201: Design and Realisation Laboratory (3 credits)

This course covers the structured design process based on problem/issue of a product. It provides the skills to organise the new product development process and to realise a design, starting from an idea to a physical form. The idea generation activities are conducted through the application of appropriate technology.

IND3202: Design and Realisation Laboratory II (3 credits)

The course covers the product design process that indicates the solutions towards users’ issues/problems through the application of technology. It highlights on the process of fabricating physical model of a proposed design by considering the relevant manufacturing technique. Knowledge on the importance of technology and manufacturing process in industrial design is also highlighted.

IND3205: Design and Manufacturing Laboratory (3 credits)

This course covers the process of realising the design idea based on manufacturing tools capabilities and specifications. It emphasises on the fabrication of functional model or prototype in line with users’ needs and manufacturing techniques. The design realisation is based on the technical knowledge in manufacturing technology.

IND3300: Design History and Appreciation (3 credits)

The course covers the art history studies and industrial design evolution. It emphasises on the discussions towards the artwork and design produced throughout the art movement. The students will be taught on the topics related to the implication towards industrial sector, social, economy, environment and technology.

IND3400: 2D Computer Aided Design (3 credits)

This course covers the relationship between the skills and experience in using several computer software as an aid to design products. It emphasises on the skills to use diverse 2-dimensional CAID tools and devices. This course gives an exposure on tools and digital design processes.

IND3401: 3D Computer Aided Design (3 credits)

This course covers the specific knowledge on design analysis using computer aided design 3-dimensional software. Emphasis is on the skills of using different computer software as an aid towards producing detailed 3-dimensional designs. This course gives an exposure on the appropriate software in the process of designing an effective 3-dimensional digital data.

IND3402: Advance Computer Aided Design (3 credits)

This course covers the knowledge on model geometry using product design simulation software applications. It emphasises on the skills to evaluate design creation based on suggested materials. This course provides the exposure in identifying the material suitability and fabrication process of a design through the preparation of CAID simulation output, process and materials.

IND3501: Professional Practice (3 credits)

The students are exposed to the professional practices that are often used in industry. The course covers the discussions on responsibilities and code of ethics of a product designer. It also highlights the entrepreneurship and management skills in the field of industrial design.

IND3602: Industrial Design Fabrication Technology (2 credits)

The course covers the basic skills and techniques in fabricating an artefact. Emphasis is on the use of hand tools, machines and different materials in the manufacturing work structure. It also covers the work ethics and safety aspects in laboratory and when handling machines.

IND3604: Industrial Design Model Making Technique (3 credits)

The course covers the knowledge on the production of 3-Dimensional models, current techniques and the use of various advanced materials. It comprises of the skills in adopting advanced technology with the model/prototype fabrication techniques based on tools and materials suitability. This course also emphasises on the appropriate practice of procedure in the manufacturing laboratory.

IND3701: Industrial Product Marketing (3 credits)

This course covers the discussions on policy, market analysis and production planning of a commercial product. It emphasises on organising new product development and product life cycle. The course also highlights on the knowledge of contemporary issues and entrepreneurship in product marketing strategy.

IND3800: Plan and Completion Technology (3 credits)

This course covers the basic knowledge in producing engineering drawings by using conventional and digital techniques. It emphasises on the skills of creating engineering drawings that follow the functional and detailed standard specifications. The course also concentrates on the skills to convey technical information effectively for the fabrication process.

IND3801: Fundamental of Material and Manufacturing Technology (3 credits)

The course covers the discussions on technology in production and manufacturing processes. Emphasis is on critical understanding on production and manufacturing processes based on different types of materials such as wood, metal, glass, rubber, plastic and composites. It also highlights the understanding on the role of technology, material structure and manufacturing process in the field of industrial design.

IND3802: Advanced Material and Manufacturing Technology (3 credits)

The course covers the in-depth discussions on production and manufacturing processes of plastic and metal-based products. The knowledge on product manufacturing materials which include strengths, weaknesses and limitations is emphasised. It also covers the discussions on diverse use of plastics and metals in product design.

IND3901: Industrial Dialog (3 credits)

The course focuses on the contemporary issues and problems in industrial design. It covers the critical discussions through the presentation on issues and solutions related to industrial design. This course also exposes the students on the skills to organise academic seminar with industrial collaboration.

IND3902: Research Design (3 credits)

This course covers the principal knowledge on research methodology in the field of design. Emphasis is on the skills to critically collect, compile and analyse research data. The course gives an exposure on the importance of well-planned research process, structured report preparation and application of correct research method for design.

IND4700: Sustainable Product Design Development (3 credits)

This course covers the knowledge on sustainable product design development and its planning and management in the new product development life cycle. Emphasis is on methods and processes to produce the good quality consumer products. It also emphasises on financial and cost management for the design development, production and marketing.

IND4800: Advanced Product Design (3 credits)

This course covers the discussions on advanced technological applications in product design in line with the Fourth Industrial Revolution. The exposure on the aspect of advanced technology is an effort to cater the future needs. Emphasis is also given on the technology-driven design that suits the design usability trend.

IND4902: Industrial Training (6 credits)

In this course, students are exposed to real working environment in industries/organisations. The training includes the application of theoretical and practical aspects, besides the practices in workplace. Problem-solving and communication skills are also emphasised.

IND4905: Industrial Design Seminar (3 credits)

The course covers the in-depth knowledge on the efficient research methods in solving the industrial design issues. It consists of preparing a full proposal for analysis, which will finally be discussed in a design seminar. This course also focuses on the critical aspects of research data analysis and the systematic presentation of proposals.

IND4949: Bachelor Project (8 credits)

This course covers the process of producing innovative products from the design, technological applications, users and environmental aspects. It emphasises on the intensive scientific research writing processes as the foundation of the design project. The course also highlights the implementation of theory and design outcome through the organisation of integrated presentation activities.

 

1.8 Fee Structure

Average cost per student per year: RM 25,207
Annual tuition fees: Approx. RM 4,400
Government subsidy to student per year: Approx. RM 20,700 

 
1.9 Contact Us

Prof. Madya Ts. Dr. Mohd Shahrizal Dolah
Head of Department
Department of Industrial Design
Faculty of Design and Architecture
Universiti Putra Malaysia
43400 UPM Serdang
Selangor Darul Ehsan
Tel: +603-9769 4077
Email: shahrizal@upm.edu.my

 
Dr. Siti Mastura Md Ishak
BRP Programme Coordinator
Tel: +603-9769 8033
Email: ct_mastura@upm.edu.my

Updated:: 19/02/2024 [hasmahmi]

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FACULTY OF DESIGN AND ARCHITECTURE
Universiti Putra Malaysia
43400 UPM Serdang
Selangor Darul Ehsan
0397694090
0389480017
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